Brand identity and website for TAG Distribution's first digital platform — from logo and design system through to a production Webflow build with a dynamic CMS.


TAG Distribution had no brand and no site. FMCG clients entering GCC markets were judging them on excise-tax expertise they had no way to show. I was brought in to build both the identity and the platform from scratch.



I designed the full identity: logo, color system, typography, and a brand kit the team could apply themselves. It had to read as precise and compliance-minded without feeling cold — restrained palette, clear hierarchy, confident type.




I built the site in Webflow with a dynamic CMS so the team could publish without a developer, and tuned every template for mobile speed and SEO. 36 pages shipped in eight weeks, all key pages loading under 1.2s — and inbound consultation requests rose 52% after launch.
Ahmed Ali
Founder – TAG Distribution
“Moved fast without compromising on quality. The whole process felt smooth, collaborative and genuinely enjoyable. If you're looking to grow or do something fresh, they're the team you want in your corner.”
